Explore the three types of bottom-of-funnel keywords and why you need to have these high-converting keywords to do more for you than the ones above. The concept of search intent and the suggestion that...

John Mueller from Google highlights the reasons why mobile and desktop search results can vary as well as the factors that often affect those rankings. John Mueller from Google provided an interesting response to...

Google’s idea of E-E-A-T is crucial for search engine ranking. Does it then qualify as a ranking factor? Moreover, if not, why not? Google has verified that some of the signals in its algorithms...

Martin Splitt from Google responds to a query on indexing, rendering, and handling AI content. When asked about how Googlebot was adapting its crawling and rendering to the surge in AI-generated content, Martin Splitt...

Google’s ranking algorithm is always changing. Use these 6 SEO principles to stay current. When Google and Bing introduced new technologies, the search marketing industry had to catch up. Here are six SEO advancements...

A new feature that is already available in Chrome and boosts page performance to unprecedented heights was introduced by Google as origin trials. Google recently released a new JavaScript implementation that enhances webpage responsiveness,...

What does it imply that Google is a “gatekeeper” under the EU’s new Digital Markets Act (DMA) and how does that affect Google products? HIGHLIGHTS A “gatekeeper” under the new EU Digital Markets Act...